Marketing Strategies, Campaigns, & Case Studies I've Created

Developed a comprehensive 7Ps marketing mix strategy for the U Gyan Taikpon brand extension, aligning product, price, place, promotion, people, process, and physical evidence to cr...

Implemented strategies within a mock-up plan to reduce cash-on-delivery reliance and boost digital payment adoption for Alibaba Myanmar, enhancing financial inclusion and operation...

A comprehensive campaign analysis for Calla & Ivy, a digital-first floral brand, focusing on A/B testing, key performance metrics, and data-driven insights to drive sales and info...

Pioneered the "Shop for Good" initiative within a mock-up digital marketing plan, dedicating 10% of Alibaba Myanmar's profits to heritage site restoration, building trust and integ...

A detailed project breakdown of my journey to build a professional-grade personal studio and marketing portfolio entirely on free-tier services, proving that technical expertise an...

Pioneered a custom Cloudflare Worker solution to deliver pre-rendered content to search engine bots, significantly improving SEO and indexability for a dynamic static portfolio sit...

Designed and implemented a robust automated newsletter subscription system for a static portfolio site, overcoming complex serverless and multi-tool MarTech integration challenges ...

A deep dive into my journey from hobbyist video creator to data-driven digital marketer, analyzing key YouTube analytics lessons that drove over 244,000 views and inform my current...

Developed a comprehensive 12-month digital marketing calendar for Alibaba Myanmar's market extension, strategically aligning campaigns with local cultural events and business objec...

Conducted in-depth persona development for Alibaba Myanmar's market extension, identifying key B2C and B2B segments to tailor digital marketing efforts and address specific pain po...

Developed a groundbreaking mock-up strategy to establish Alibaba Myanmar as the nation's first integrated B2B2C e-commerce ecosystem, aiming for a dominant 50% market share by 2030...

Implemented AI-driven tools and a mobile-first strategy, including chatbots and AR try-ons, to enhance user experience and build trust in Myanmar's evolving digital landscape as pa...